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THE FIELD GUIDE

Before you hit release.

A practical checklist to take your next release from almost ready to all systems go.

01

Start with the essentials

Confirm your final masters, artwork, track titles, credits, and the permissions you need. Keep the approved versions in one folder so every collaborator works from the same files.

02

Work backward from release day

Ask your distributor for delivery lead times. Build in room for corrections, creative approvals, and pitching. Assign a person and a date to each milestone.

03

Give the release a story

Write one clear sentence about what the music means to you. Use it to shape your photos, short videos, captions, and outreach. Make a content plan you can actually sustain.

04

Keep moving after launch

Check that links and credits look right. Thank collaborators, respond to listeners, and share the story behind a song. Schedule a review of what connected and what to change next time.

Keep it with your project.

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